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About

A small shop from the Northwoods.

Hodag Outpost started with one strange local legend and grew into a love letter to Up North: the lakes, the cabins and the small towns around them.

What we make

Designs you’d actually wear to the lake, the bonfire or the bait shop. We started with the Hodag, Rhinelander’s famous monster, and we’re adding lake life, cozy cabin and Up North town collections for Minocqua, Eagle River, Lake Tomahawk, Tomahawk and the places around them.

How it’s made

Every item is printed to order, so nothing sits in a warehouse and nothing goes to waste. That means each order takes a few days to make before it ships, and delivery can possibly take up to 2–3 weeks (often quicker). Etsy shows your estimated delivery date before you buy.

Who it’s for

  • Locals who are proud of where they live.
  • Families who come back to the same lake every summer.
  • Anyone who wants a piece of the Northwoods at home.

Shop the collection or say hello.